Privacy Policy

Last updated: June 12, 2025

1. Introduction

Acru ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our financial calculator and related services.

This Privacy Policy applies to residents of Canada and is governed by applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation.

2. Information We Collect

2.1 Information You Provide

  • Financial information entered into our calculator (home value, mortgage details, income, etc.)
  • Contact information (name, email address, phone number)
  • Communication preferences
  • Any other information you voluntarily provide

2.2 Information Automatically Collected

  • IP address and location data
  • Device information (browser type, operating system)
  • Usage data (pages visited, time spent, click patterns)
  • Cookies and similar tracking technologies

3. How We Use Your Information

  • To provide and improve our calculator and website functionality
  • To respond to your inquiries and provide customer support
  • To send you information about our services (with your consent)
  • To analyze website usage and improve user experience
  • To comply with legal obligations
  • To protect our rights and prevent fraud

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

  • With your explicit consent
  • With service providers who assist us in operating our website (subject to confidentiality agreements)
  • When required by law or to respond to legal process
  • To protect our rights, property, or safety, or that of others
  • In connection with a business transaction (merger, acquisition, etc.)

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

Important: While we strive to protect your information, we cannot guarantee absolute security and you provide information at your own risk.

6. Your Rights

Under Canadian privacy laws, you have the right to:

  • Access your personal information we hold
  • Request correction of inaccurate information
  • Request deletion of your personal information (subject to legal requirements)
  • Withdraw consent for certain uses of your information
  • File a complaint with the Privacy Commissioner of Canada

7. Cookies and Tracking

We use cookies and similar technologies to enhance your experience. You can control cookie settings through your browser, but disabling cookies may affect website functionality.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites and encourage you to review their privacy policies.

9. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date. Your continued use of our website constitutes acceptance of any changes.

10. Contact Information

For questions about this Privacy Policy or to exercise your rights, contact us at:

Email: legal@acru.ca